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My technology-rich 30-point Marketing Plan
is designed to sell your House faster
and for more money!  

Jennifer Bunker
CRS, GRI
Owner/Broker



Coldwater Creek
Properties

Utah's Wasatch Front
Northern Utah 84405

Office:
801.475-6025
Cell:
801-791-0365
Fax:
801-475.6027

 Big Deal # 1: I will list your home with my “no-obligation cancellation clause.” You
 may cancel the listing at any time and for any reason and owe nothing!

 Big Deal # 2: I will aggressively apply the high-tech marketing plan below at no cost
 to you until the sale closes.

 Big Deal # 3: I guarantee that you won’t see another technology-rich marketing plan
 like this from another Utah REALTOR, ever! 

So what's the big deal? When selling your home, you deserve extraordinary service, not excuses. For me, working with extraordinarily high-standards is "business-as-usual". The following services are available to all sellers who hire me to market their home.  Each of these is available to you at no additional cost, as part of my full-service program.  As a team, we decide together how to piece together a custom marketing plan to get your home sold as quickly as possible and for the most profit.

 

d Market Analysis

My Market Analysis is the process we use to determine your home’s marketable pricing.  It is highly comprehensive, providing a solid foundation for the realistic pricing of your property, updated throughout the listing period to keep you abreast of changes in the market.  I will give you a 30, 60, and 90-day price.

d Home Marketing Plan

My pro-active marketing plan is customized for your property’s unique marketing needs. The purpose of this plan is to expose your home to the maximum number of interested and capable buyers; educate buyers on the unique features and lifestyle benefits your home offers; help you get the highest possible sales price; make the listing and sales process easy, convenient, and problem-free; and to educate and assist you in the most effective ways to present your home for the greatest buyer impression.

d Marketing Service Guarantee

If at any time during the listing period you are not satisfied with my efforts to market your property, you can terminate the listing and will owe nothing.

d Your Powerful Team Includes:

• Licensed Appraiser
• Professional, Certified Home Inspector
• Professional Real Estate Videographer/Photographer
• Web page designer
• Lender and Mortgage Broker Consultants
• Experienced Transaction Coordinator
• Home Warranty Representative
• Real Estate Attorney
• Coldwell Banker’s Powerful Resource Network of Professionals

d Professional Appraisal

If necessary, we’ll use our appraiser partner to help set the market value of your home. This service is free of charge to you.

d Harnessing the Awesome Power of the Internet

Your home is submitted to several local and national real estate databases and websites such as www.realtor.com, www.utahrealestate.com, www.circlepix.com, www.wfrmls.com, www.openhouse.com, www.coldwellbanker.com, and www.utahhomes.com (the # 1 Utah Real Estate website). Also, I design and individually market my own websites:  www.jenniferbunker.com. www.distinctiveutahhomes.com, www.utahhomesforsale.com, www.bunkergroup.com, www.bigutahhomes.com, www.jenbunker.com, and many more. This means information about your home is accessible to buyers on the internet any time, anywhere in the world!  Eighty-seven percent (78%) of buyers use the Internet to find a home, making the high online profile you receive a critical component to your successful sale.

d Your own web site 

Chances are, I am the only Realtor along the Wasatch Front who provides this unique service! I will purchase your home’s website (www.yourhomeaddress.com), take custom pictures of your home’s special features, place them in a slide show, and advertise the website on specialized signs, and on all the websites. This ensures that buyers have a once-in-a-lifetime chance to see the inside details of your beautiful home.*

d The Internet Promotion and e-Marketing Advantage

I design and market my own specialty websites using customized and highly skilled e-marketing techniques unique to my previous career as an Internet Strategist.  This means you have many more times the exposure to buyers across the world than from any other Brokerage. These websites score extremely well in high-profile search engines such as Google, Yahoo, MSN, and Dogpile. The websites are updated frequently and generate many new buyer inquiries daily.

d Online Open House

A detailed photo walkthrough of your home will appear at my “Online Open House” on my websites, the MLS, Realtor.com, and UtahHomes.com. This allows prospective buyers from anywhere in the world to tour your home from their computer 24/7/365. Our specialized systems work tirelessly for you every hour of the year!

d Professionally Photographed Virtual Tours

This 360 degree virtual tour of your home will showcase its features to the world. The tour includes 5 moving tours and 10 still pictures. The number one feature that buyers wish to see when previewing homes on the Internet is a detailed picture tour, so this detail is imperative!

d And … there’s even MORE of your home for Internet buyers to see!

I will also provide an online flyer, e-postcards, virtual tours, a printable map so that buyers can see your home and the neighborhood.

d Automated Direct Mail Marketing

I implement customized direct mail campaigns to market your property directly to your specific target markets and the agents who service them, placing information about your home into the hands of those people most likely to buy.  This includes 50 “Just Listed” postcards to your neighborhood and to my large database of 1500 clients and customers.

d Weekly Agent Tour

I will place your home on the weekly “Tuesday Morning Agent Tour” so that the 100 or so other agents in our office have opportunity to personally tour your home on behalf of their buyers. Other Brokerages don’t bother with this important practice – we live by it!

d Home Staging

Together we’ll stage your home so that it shows in its very best light.

d Advertising

At Coldwell Banker with $45 million dollars committed to online systems and aggressive advertising campaigns, we make sure that more buyers see our homes. We advertise aggressively on T.V., radio, billboards, yellow pages, and via the Internet including electronic ads. In some cases, I’ll also advertise your property in a customized combination of popular local newspapers, in order to generate continuous interest in your home.

d Showings of Your Home

I’ll coordinate showings of your home with an emphasis on the special extras that make your home unique. My assistant or I will personally phone each agent within 24 hours after every showing and report to you agent and client feedback.

d Vacant Home Services

If, for any reason, you need to vacate your home before you sell, I will make sure that the floors, windows, bathrooms, and toilets stay sparkly clean so that your home continually puts its best face forward.

d Home Information Booklet

I’ll create this booklet to showcase your home as well as the area demographics to prospective buyers, addressing questions about the neighborhood, schools, utilities, and mechanical items and much more.

d Custom “Home Showcase” CD

This CD showcases your beautiful home in a custom-made slide show. We place the CD’s on your counter for buyers to take for later consideration of the purchase of your home.

d Promotional Material

I’ll spare no expense creating high-end, detailed, eye-catching, full-color brochures, flyers, and postcards to highlight your home’s features and benefits and keep them stocked 24/7.

d Outdoor Promotion

My “For Sale” sign features my direct line number, rather than the main office number, so that inquiries about your home can be answered at any time of the day, by me or my assistant. Directional signs are placed when city ordinances allow.

d Brochure Box

I’ve found this to be one of the most effective marketing tools available. The brochure box provides detailed flyers to drive-by prospects. I firmly believe that providing all the necessary information at first contact is key to encouraging the buyer to consider your property. Fourteen percent of buyers will purchase a home after first finding it on a flyer.

d Multiple Listing Service

I’ll post all of the details on your home in the Wasatch Front MLS (includes almost all of Utah) to assure maximum exposure to all 1700 area real estate agents and their buyer clients.

d Personal Face-to-Face Promotion

I’ll personally deliver or mail professional “Just Listed” cards to 50 homes in your immediate neighborhood. Getting to know your neighbors is key to bringing interested buyers.

d Open Houses

In some cases, we may decide that an open house will be beneficial to the sale of your home. We will conduct one using Coldwell Banker’s Quantum Home Tour System which includes 100 invitations personally delivered to your closest neighbors, and an advertisement in the local newspaper, along with fresh baked cookies and other nose pleasing and tasty treats.

d Status Updates and Follow-Up

It is very important to me to make sure you are always up-to-date on the progress of all marketing activities. Every week, you’ll receive a phone report summarizing the activities I’ve conducted for you. This will include important buyer/agent feedback marketing activities completed, updated information on any changes in market conditions, and a monthly market analysis update when needed.

d Buyer Qualifications

I will do my homework to ensure that any offers presented to you are from qualified buyers who are in the proper financial position to purchase your home.

d Contract Negotiation

I’ll negotiate your offers and contracts in a skillful, trained and educated manner, to ensure you receive the most money possible for your home.

d Coordination Assistance

I’ll help coordinate any necessary seller-paid inspections, appraisals, Home Inspections, Termite Inspections, Geological Inspections, or other special inspections that my be necessary in the sale of your home.

d Transaction Coordination

I’ll follow-up on all the events for contract to close, to ensure everything is completed in a timely fashion, and keep you updated on the status.

d First rate service to your referrals and friends.

When you refer me to friends and family, I work double hard because I have a double obligation exceed your expectations. Your family and friends are in good hands with me. I so appreciate your referrals.

* This service is a for-fee service, payable at time of order.